The exact 9-move playbook Drey used to ship 42 tools. No fluff, no theory — every lesson ends with a move you make that day.
9 modules, 42 exact moves, 12 swipeable templates. Every lesson is under 8 minutes and ends with a move you make that day.
The 3-question framework that tells you if an idea is worth shipping before you write a line of code.
The exact outreach script that gets 10 paying waitlist signups in a week.
The 72-hour first-version protocol. Ship broken, ship now, iterate later.
14-day launch sequence for creators with under 1,000 followers. Tested on 600+ launches.
Pricing anchor strategy, payment collection, and the no-refund conversation done right.
The onboarding flow that turns 30% of buyers into referrers within 14 days.
Plug-and-play automation stack: Zapier + Resend + Stripe + Convex. Templates included.
The grandfather-in email template that doubled revenue on 80% of my products.
The 90-day kill criteria. Most products fail not from lack of effort but from building the wrong thing too long.
A few notes from the 1,247 people who went through this.
I'd been stuck on the same idea for 9 months. Got through module 2, shipped in a weekend, did $840 that month. The most direct thing I've ever paid for.AKAmanda K. — shipped in 11 days
What I liked: every lesson ends with homework you actually do that day. No fluff philosophy chapters. Finished in 3 weeks, now $4k MRR.MRMarco R. — $4k MRR
Module 4 alone was worth the price. Launched to 180 followers, did 23 sales in 72 hours. My first real product.SKSarah K. — 23 launch-week sales
The ones people actually ask before buying.
YouTube tells you what to do. The Playbook makes you do it. Every lesson has a homework step — if you don't do it, you don't unlock the next one. 70% of buyers finish. YouTube tutorial average completion: under 3%.
Modules 1–3 assume zero experience. You'll need a laptop, an internet connection, and about 4 hours per week for 4 weeks. If you can send an email, you can ship through this.
Short-form video lessons (each under 8 minutes), downloadable templates, and a private text-only Discord channel for questions. No forum, no gamification, no distractions.
Yes. New modules drop quarterly as tactics change. Lifetime access means you get every future update for free. The 2026 edition added modules 7-9.
60 days, no questions asked. Email the contact address on your receipt, and the last charge gets refunded. I'd rather you keep the money than give it begrudgingly.
$97 one-time · 60-day refund · Lifetime updates